Totem Samsung

European user driven innovation through video ethnography. How do households in different countries interact with their kitchen appliances?

One of two ranges this predominately for the identified ‘my first appliance/single urbanites’ market segment. The Totem 360 Refrigerator is a modular ‘Peltia’ (no compressor) stackable appliance system, units can be added as and when needed using a simple daisy chain one power socket system.

The rapid chill module allows White wine, 1.5 Lt bottles of fizzy drink or multiple cans to be stored outside of the fridge freeing up precious space.

The bathroom cabinet is also chilled with a ‘Peltia’ system so that makeup and medicines can be stored safely in hot climates where they are needed, not in a Kitchen refrigerator.

The ‘Kick step’ Vacuum cleaner hunkers down when stood as a means of reaching those high places. The hose removes without a trace and is easily stored allowing the Vac stool (which is not easily stored) to not look out of place in the home.